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Louise Dymond Flag

CEO at Shift Marketing Consulting Ltd

United Kingdom

About

I am a dynamic business executive and strategic marketer with over 25 years of experience driving transformation and growth across global industries. As a go-to-market expert, I specialise in crafting innovative strategies that bridge the gap between vision and execution, enabling businesses to achieve scalable success. My leadership has been instrumental in launching major brands, spearheading market-entry strategies, and driving sustainable growth for startups and established enterprises alike. Throughout my career, I’ve partnered with some of the world’s leading organisations, delivering standout results in industries ranging from technology and SaaS to clean energy and professional services. My ability to align marketing initiatives with overarching business goals allows me to turn challenges into opportunities, delivering measurable outcomes that fuel growth and enhance market presence. With a proven track record in managing cross-functional teams, overseeing complex projects, and creating impactful positioning strategies, I bring a broad perspective to every business I work with. Whether it’s developing GTM strategies, building marketing foundations, branding, data-driven campaigns, optimising processes, or mentoring teams, my approach is always collaborative, strategic, and results-oriented. If you’re looking for someone who combines strategic insight with operational expertise to elevate your go-to-market and marketing efforts, I'd love to connect and explore how we can create meaningful impact together.

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    Danie Ngandu 2 months ago

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    Program Officer at PATH, 07 Mar 2025 at 09:29 am

    Daniel Ng’andu is a versatile Project Management Specialist, Business Strategist, Digital Transformation specialist and Software Engineering professional with over five years of experience driving impactful initiatives in both public and private sectors. His work spans modernizing digital health systems, implementing national-level taxation solutions, and collaborating with global organizations to advance healthcare technology. Throughout his career, Daniel has consistently demonstrated strong leadership, stakeholder engagement, and a user-centric approach to project delivery.
    In his most recent roles, Daniel served as a Program Officer – Digital Tools at PATH and as a Digital Health Consultant for eSHIFT Partner Network. In these positions, he collaborated closely with Zambia’s Ministry of Health to plan development sprints, craft comprehensive technical documentation, and manage deliverables to ensure successful outcomes. Before that, he led software engineering initi… Read more

    Aulia Qudsi

    Content & Community Manager at IPM, 07 Mar 2025 at 10:35 am

    Awesome to have you here, Daniel. We’re looking forward to valuable insights from your vast professional expertise.

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    Aulia Qudsi

    Content & Community Manager

    John Naughton

    Chief Executive
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    Yogik Sehgal 2 months ago

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    Business Analyst at HealthShare Victoria, 07 Mar 2025 at 12:57 am

    Motivated/Innovative and result driven Business Analyst with 12 years of experience in managing and helping clients running their businesses more efficiently with the help of technology.
    Possess strong business analysis skills and ability to quickly adapt to new environment and learn new technologies. Extremely customer centric, instinctively curious and pays strong attention to details.

    Aulia Qudsi

    Content & Community Manager at IPM, 07 Mar 2025 at 09:56 am

    Welcome to the community Yogik. We’re looking forward to valuable insights from your experience as a Business Analyst.

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    Aulia Qudsi

    Content & Community Manager

    John Naughton

    Chief Executive
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    Seyedmorteza Karbasi 2 months ago

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    Project manager at the Inside B.V., 06 Mar 2025 at 10:31 pm

    A multidisciplinary professional with expertise in Architecture, Industrial Design, Facility & Real Estate Management, and Project Management. My diverse background, combined with additional degrees in architectural supervision, construction site management, interior design, and building intelligence, enables me to take a holistic approach to every project.

    In the design realm, I specialize in 2D & 3D design, BIM modeling (Revit), and software proficiency in AutoCAD, 3ds Max, Rhino, Photoshop, and Illustrator. On the project management side, I have extensive knowledge of PM principles, methodologies, and tools, with expertise in Quality & Risk Management, Budgeting & Cost Control, Time Management, Vendor & Stakeholder Management, Business Valuation, and Generative AI for Project Management. I am also well-versed in Lean Six Sigma and Google Project Management.

    Fluent in English and Farsi, with Dutch proficiency at B1 level, I thrive in multicultural environments and have… Read more

    Aulia Qudsi

    Content & Community Manager at IPM, 07 Mar 2025 at 09:55 am

    We are so happy to have you with us, Seyedmorteza! Your journey through diverse professional backgrounds sounds amazing. I can’t wait to hear your insights!

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    CEO at Shift Marketing Consulting Ltd, 16 Apr 2025 at 04:37 pm

    I’m really inspired together with your writing talents as well as with the format to your blog. Is this a paid subject matter or did you modify it your self? Either way stay up the nice high quality writing, it is uncommon to see a great weblog like this one nowadays!

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    Aulia Qudsi

    Content & Community Manager

    John Naughton

    Chief Executive
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    Gabriele Perissinotto 2 months ago

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    Operational Engineer in Charge at Tokyo Electron Europe, 06 Mar 2025 at 07:26 pm

    Hi everyone, I’m a Mechatronic Engineer working as Operational Engineer In Charge for Tokyo Electron Europe in Ireland. I have never worked in project management and I’m very happy to learn it to progress my carreer.

    Aulia Qudsi

    Content & Community Manager at IPM, 07 Mar 2025 at 09:54 am

    Hello Gabriele, it’s great to have you here. Looking forward to some great discussions and shared insights!

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    Gabriele Perissinotto

    Operational Engineer in Charge
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    Aulia Qudsi

    Content & Community Manager

    John Naughton

    Chief Executive
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    Daniel Hemhauser 2 months ago

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    Designation at Charter Technology Services, 06 Mar 2025 at 01:00 pm

    Hello, I’m Daniel Hemhauser, a Senior Project Manager with 18 years of experience leading complex IT projects to success. My expertise spans program and portfolio management, stakeholder engagement, and risk mitigation. I’m passionate about driving efficiency, fostering collaboration, and empowering teams to deliver impactful results. I look forward to connecting and exchanging insights with this dynamic community!

    Aulia Qudsi

    Content & Community Manager at IPM, 07 Mar 2025 at 09:54 am

    Hi Daniel, glad to have you join us. We can’t wait to learn from you as you share your expertise with everyone here.

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    Content & Community Manager

    Markus Kopko

    Project Manager

    John Naughton

    Chief Executive
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    Natwar Upadhyay 2 months ago

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    Assistant Business Manager at CareerCarve, 06 Mar 2025 at 08:53 am

    Advancing Project Management with AI-Driven Data Analytics

    In today’s fast-paced business landscape, project managers face an overwhelming influx of data. The key to success lies not only in managing this data but in transforming it into actionable insights. AI-driven platforms like KNIME (Konstanz Information Miner) are revolutionizing project management by integrating AI agentic models through APIs, enabling automation, optimization, and smarter decision-making.

    AI and Data Science in Project Management

    Artificial Intelligence (AI) is no longer a futuristic concept; it is a critical tool for project managers. AI agentic models can autonomously analyze data, identify trends, and optimize workflows. By integrating AI with data analytics, businesses can:

    • Automate Routine Tasks – Reduce manual efforts by leveraging AI models to process and analyze data.

    • Improve Decision-Making – Identify project risks and opportunities based on historical and real-time data.

    • Enhance Scalability – A…

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    Ciara Dermody

    Marketing Manager

    John Naughton

    Chief Executive
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    Arsalan 2 months ago

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    Project Manager at Manufacturing, 05 Mar 2025 at 04:33 pm

    Hello, I’m Arsalan Qutbi, Project Manager based in UK with a track record of steering projects to success across diverse industries. My expertise lies in in FEED, EPC and Capital Equipment Supply Projects. I’m eager to embark on collaborative ventures within this dynamic community. I am interested in PMO.

    Aulia Qudsi

    Content & Community Manager at IPM, 06 Mar 2025 at 09:45 am

    Hi Arsalan, welcome to the community! We can’t wait to see you collaborate and share your expertise with everyone here. Looking forward to learning from you!

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    Aulia Qudsi

    Content & Community Manager
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    Rosie Butler 2 months ago

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    Designation at Pinsent Masons LLP, 05 Mar 2025 at 02:22 pm

    Hello, I’m Rose Butler, a seasoned Senior Business Development Executive at Pinsent Masons LLP, based in Dubai and covering the Middle East region. I predominantly focus on Risk Advisory Services, with experience in emerging markets such as Saudi Arabia.

    Aulia Qudsi

    Content & Community Manager at IPM, 06 Mar 2025 at 09:41 am

    It’s wonderful to have you here Rose! We are looking forward to some great discussions and shared insights on your vast expertise in Risk advisory services.

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    Rosie Butler

    Designation

    CEO at Shift Marketing Consulting Ltd, 16 Apr 2025 at 04:38 pm

    I’m really inspired with your writing skills and also with the layout for your weblog. Is that this a paid subject matter or did you modify it yourself? Anyway keep up the excellent quality writing, it’s rare to look a nice weblog like this one nowadays!

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    Gina Saad

    Project Manager

    John Naughton

    Chief Executive
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    Marc McKenna 2 months ago

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    Electrical PM/ Construction manager at Jones eng, 05 Mar 2025 at 12:09 pm

    Hello, i am Marc McKenna, a irish electrical construction manager currently working in the middle east on a hyper scale project.. i have over 20 years experience in M&E projects..

    Aulia Qudsi

    Content & Community Manager at IPM, 06 Mar 2025 at 09:38 am

    Hi Marc, it’s great to have you here. We’re excited to learn from your expertise in monitoring and evaluation projects. Looking forward to your valuable insights!

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    John Naughton

    Chief Executive

    Gina Saad

    Project Manager
  • Article: IPM’s Data Digest: March 2025 – How to Become a Successful Project Manager (Skills, Tips, and Best Practices)

    Introduction  In projects, project managers are the link between vision and execution, driving success through people, processes, and technology. At…

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    John Naughton

    Chief Executive
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